On the Predictability of Search Trends
نویسندگان
چکیده
Since Google Trends and Google Insights for Search were launched, they provide a daily insight into what the world is searching for on Google, by showing the relative volume of search traffic in Google for any search query. An understanding of web search trends can be useful for advertisers, marketers, economists, scholars, and anyone else interested in knowing more about their world and what's currently top-of-mind.
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